IN THE NEWS
We are always so excited to be featured on the news – from local to national media outlets. View our most recent features and interviews below.
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Where is the crypto train headed?
SPECTRUM NEWS
Ben Behrooz, CEO of Branding Los Angeles, was interviewed by Spectrum News as a local expert in Branding and what’s in a name… As Crypto.com Arena was renamed from Staples Center the City of Angels was in shock. Behrooz was able to share naming insights and what is to come for Crypto.com Arena.
LOS ANGELES TIMES
Ben Behrooz speaks to the Los Angeles Times, Can Oprah rescue Weight Watchers? “Their name is already associated with losing weight,” said Ben Behrooz, a Beverly Hills branding agency. “Now they’re saying they’ll be with you not just at meals but for the rest of the day as well.” Click Here for the full article.