The Company:

C&C Appliance Repair is a premier appliance repair company that serves the Los Angeles and Orange County areas. All of their technicians are fully trained and have experience with all brands of household appliances. In addition to appliance repair, C&C also offers installation service and preventative maintenance. Through their years of experience and quality service, C&C has become one of the most respected names in appliance repair.

Website: ccappliancerepair.com
Phone: 800.860.0974
Location: Los Angeles & Orange County, CA
Hours: All Day

The Project:

C&C wanted to present a strong brand image to potential clients, a new website to be designed and launched, and to grow their online community.

The Approach:

As a strictly brick-and-mortar business, it was important for us to build a strong brand image for this appliance repair company since they weren’t able to generate sales through an online platform. C&C informed us of their target audience- middle-income homes, so we designed a marketing campaign directed specifically for that market. We started by creating an optimized website targeting relevant key words related to the services they provide. We also educated the public on who they are and what they do through an effective branding campaign. Other services included:

• Creating and running their social media pages to build online visibility and generate client leads
• Performing SEO to improve brand visibility online
• Running Google Adwords to extend the reach of the brand
• Keyword optimization for both service and geolocation categories